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One Centralized Philosophy. One Decentralized Team.

H We Are

Some of us are strategic thinkers. Some of us are disruptors. Others pursue their passion for storytelling, for design, for photography or video. Now, if that sounds diverse, is. But there are a few common traits that unite us all: we're curious, tenacious, courageous people who daily dedicate ourselves to professional excellence – and we think that's something to celebrate. Hooray!

Hooray office dog

The office may be virtual, but the teamwork is real.

Eric Stein, Chief Creative Office at Hooray Agency taking photographs outdoors by the water

We understand why people love to travel, because we're travelers, too.

One of the chief benefits of working with Hooray is that we instinctively understand what drives decision-making in the travel and hospitality industries. Not because we crawl around in the consumer's mind, revealing hidden insights; rather, it's because we have that very same mindset ourselves – no middleman required.

Who We Are

Meet the Leadership Team

Anarchists, pragmatists, contrarians and vagabonds. These are just a few of the terms we use to describe the leaders of our management team (not to their faces, of course). Can you figure out who's who?

Steven Seghers, CEO, Hooray Agency

Steven V. Seghers is the visionary CEO of Hooray Agency, a tech-savvy wizard, and marketing maverick. With a background in cybersecurity and a passion for innovation, he founded Hooray Agency, known for out-of-this-world campaigns. He's a skydiving enthusiast, underwater basket weaver, and a poker pro, and he might just have the last typewriter used by Shakespeare. Steven leads Hooray Agency to conquer the digital universe one campaign at a time.

CEO / Client Consultant

Eric Stein, Chief Creative Officer of Hooray Agency

As Chief Creative Officer of Hooray Agency, Eric oversees all creative work for the agency's roster of clients including Resorts World Las Vegas, Starwood, Hyatt, Montage Hotels & Resorts, and Salamander Hotels & Resorts. With the goal of making Hooray's creative work impossible to ignore, Eric is constantly innovating how the hospitality industry and beyond is engaging with consumers. Prior to Hooray, Eric has held global leadership positions at some of advertising's most respected agencies, such as Saatchi and Saatchi (New York and Los Angeles), McCann Erickson Worldgroup Europe and DDB Chicago - resulting in a résumé which includes global mega-brands such as Toyota, General Motors, Coca Cola, Kodak, Hilton, Four Seasons, Dupont and Diesel. With an enviable record of pitches won and brands launched, grown and evolved, Eric's unrivaled talent for storytelling has garnered him a virtually every prestigious industry award.

A resident of Los Angeles, Eric fuels his creative passion through photography, capturing images of travel, adventure and landscapes in some of the world's most remote locations. You can check out his photography work at

Chief Creative Officer

Randy Stuck, Executive Vice President of Hooray Agency

As Executive Vice President of Hooray Agency, Randy has been integral to the agency’s growth and development. In his role, Randy facilitates operations for the agency, working to anticipate what’s to come and driving a continually refined and redefined process.

Previous to his EVP role, Randy led Hooray's account services and marketing efforts for over a decade, having launched its integrated marketing campaigns for Preferred Hotel Group, Historic Hotels Worldwide, Starwood Hotels & Resorts – Hawaii, Salamander Hotels & Resorts, Commune Hotels & Resorts, and Destination Hotels & Resorts, just to name a few.

A resident of Orange County, Randy relishes his role as husband and father of two sons, while patiently waiting for the as-yet-unmaterialized opportunity to pick up his guitar and jam while watching a late-night Angels game with the volume muted.

Executive Vice President

Jeff Johnson, Vice President, Marketing of Hooray Agency

With more than 30 years of luxury hospitality experience, Mr. Johnson is responsible for key account management for some of the firm's premiere hospitality accounts in addition to account brand and strategic initiatives, brand and target hotel/resort account development.

Jeff was also the Vice President, Sales and Marketing for the historic and legendary Broadmoor Resort in Colorado Springs prior to joining Hooray.

Mr. Johnson launched Montage Hotels & Resorts and for 11 years oversaw the company’s hotel, resort sales and marketing and luxury residential branding efforts in Laguna Beach, Beverly Hills, Deer Valley and the incipient stages of Healdsburg and Palmetto Bluff. This included brand development and positioning strategies and new property launch planning, including advertising, online, electronic and partner marketing, promotions, leisure sales and public relations, and communication strategies.

Vice President, Relationship Marketing & Business Strategy

Michael Mustafa, Vice President, Sales of Hooray Agency

Michael Mustafa is the Vice President of Sales and Strategic Services for both new business development and external client support services, consulting, and full-service support marketing. Mr. Mustafa is an accomplished sales and marketing executive with over 25-years of experience serving global hospitality brands and 5-star resorts. Over the past five years Mr. Mustafa has developed many strategic brand, leisure and group campaigns for some of the largest hotel brands in the world.

Prior to joining Hooray Agency Mr. Mustafa served as the Director of Sales & Marketing for Hilton Anaheim, one of the nation's largest non-gaming hotels with over 1,500 guest rooms and over 140,000 square feet of meeting space. His leadership, vision, and marketing/ sales acumen helped to drive revenue to record levels in 2013-2014. He accomplished this through an integrated marketing strategy, driving both superior rate growth and significant corporate group sales initiatives. Prior to Hilton, Mr. Mustafa was the architect of one of the most significant turn-arounds for the St. Regis Monarch Beach, a Mobile Five-Star resort, where he lead a brand-and-independent marketing platform that significantly expanded leisure business while building a new corporate group base.

Vice President, Business Development & Partnerships

Roger Burns, Vice President, Digital Integration of Hooray Agency

Vice President, Accounts

Katelyn Raman, Vice President, Marketing Communication of Hooray Agency

As Vice President of Marketing for Hooray Agency, Katelyn oversees the social media department for the agency, implementing strategic approaches to underscore the key marketing goals, while also consulting on marketing strategy across a variety of Hooray’s roster of clients.

Prior to joining Hooray, Katelyn worked with Starwood Hotels & Resorts and spent time as an independent marketing consultant. A hospitality marketing expert with over a decade of experience leading strategy for franchise and independent hotels, Katelyn's strategic thinking, direct approach and strong communication skills are appreciated by clients and colleagues alike.

Katelyn resides in Orange County, California with her husband and two sons. She is also an avid reader and enjoys traveling. 

Vice President, Integrated Marketing

Bobby Dragulescu, Design Director, Hooray Agency

Design Director

Hooray logo

And many more talented members to mention...

Collaboration Starts Here

Every Journey Begins with
a Single Step